Developed working relationships during my tenure with Alibaba/Ant Group with marketplaces, Content and Digital Advertising agencies and other Eco-System partners.

Developed omni-channel partners to serve the Southeast Asia and East Asia markets through on-line channels including Shopee and Lazada, and through retail conglomerates, supporting export sales for a Los Angeles based food processing company.

Co-authored and developed a Proposal that was awarded a federal contract from the US Department of Commerce to promote exports via Cross Border E-Commerce (CBEC Asia) (www.export.gov/mdcp) whose goal is to help U.S. consumer goods companies access foreign markets through cross-border and 020 market channels.

As part of a small BD team at Ant Group (Alibaba spin-off, now world’s largest e-wallet, Alipay) in the Silicon Valley, launched Virtual Multi-currency Bank Accounts (www.zyla.com), including a blend of marketing and business development from initial product launch, global product line, marketplace integrations, partnerships and direct sales from $0 to $400million in GMV. Segmentation, Targeting and Positioning (STP); Top to bottom of funnel, utilizing multiple methods/channels offline and online such as: SEO and SEM, UX/UI research, and A/B testing.

Strong data analysis, collaboration and business/financial modeling skills

Expert Knowledge of international market research, sources and methods, and “on-the-ground” experiences in emerging markets to provide a comprehensive assessment of business opportunities and risks.

Business plan development - drawing from 25 years global business experience and 15 years experience teaching marketing at leading U.S. and foreign universities.